GTM for B2B Tech and PE Firms

An outbound system
built from your data.

We study your market and mine your CRM, then build and run outbound around what the data shows. It forecasts your sales conversations, then books them onto your calendar.

your stack / outbound engine Running
01
Signal
Hiring, funding, tech change, site visit
02
Enrich
Waterfall, 3× verified email + mobile
03
Score
ICP fit × timing, A/B/C tiering
fit 92
04
GTM Orchestration
Operator pressure-tests every play. Our strategists sign off before it sends.
approve / ignore
05
Sequence
Email + LinkedIn, tuned per segment
06
Booked, in your CRM
Owner notified, context attached
Built in your accounts, your domains, your CRM. v2 · 6 plays live

Built revenue systems for

$2.5M+
Acquisition pipeline sourced for PE
347+
Qualified opportunities generated across clients
18.2%
Peak reply rate on a hyper-segmented play
Services & pricing

Have us run it. Or build it with us.

Same system underneath. Pick how much of it you want us to operate.

Done for you Month to month

Managed Outbound Service

Multichannel outbound, run by us. Pipeline lands in your CRM.

  • Email and LinkedIn, one channel or both, chosen by your data
  • Every reply read by our team, daily
  • New plays and copy shipped weekly as the data proves them out
  • You keep the engine if you stop. Nothing is rented.
Done with you 14-day install

GTM Foundations

We build the engine with you. You own it.

  • TAM map, ICP matrix, A/B/C prospect tiering
  • Domains, mailboxes, warmup, deliverability monitoring
  • Signal layer wired into your CRM, first plays live
  • Documented handover on day 90, playbooks included
Operator · AptAI Systems Running
HubSpot HubSpotCRM
AptAI Operator OperatorThe harness
Instantly InstantlyEmail
Apollo ApolloData
HeyReach HeyReachLinkedIn

Operator: The New Age of GTM

The most overused Claude-ism. Our beloved Harness.

Operator was built on years of technical GTM knowledge, a database of experiments, thousands of lines of copywriting frameworks, and eyes on what the data says is performing right now.

It adapts to your data, fuels your campaigns with precisely formed decisions, and builds your GTM brain with us.

A Prometheus, in the age of AI in sales.

  • Adapts to your data

    Tunes itself to what your own pipeline is telling it.

  • Decisions, not guesses

    Every campaign runs on precisely formed decisions.

  • Builds your GTM brain

    Each experiment adds to a brain you build with us.

The system

Signals become routed action.

A play is one repeatable move: a signal fires, the engine enriches and scores it, an operator approves it, and a specific sequence runs. We build the four to six that move your pipeline. No template library.

Play 01

Buyer in window

An ICP account hits pricing twice in a week. Your team reaches out the same day, while the intent is warm.

Site visit→ fit 97→ Same-day email
Play 02

Closed-won lookalike

We model the accounts you actually closed, then hunt that shape, not anyone with a pulse on LinkedIn.

CRM wins→ tier A→ Segment copy
Play 03

Owner origination

In-thesis owners approached discreetly, peer to peer, for acquirers. Runs on the PE desk.

Thesis map→ in-thesis→ PE desk →
Example stack

AWS partner, small sales team

Small team, high-ticket engineering services, moderately long deal cycles. Audits lead the sale. Don't add to the stack. Subtract from it. Focus and speed win the AI GTM landscape.

Accounts ClayApolloSales Nav
Channels InstantlyHeyReach
CRM AttioSlack
What we run Fit scoring Signal routing Reply triage List refresh
Proof

Systems installed. Outcomes that followed.

Apala Capital · PE origination

From zero deal flow to a $2.5M acquisition pipeline.

"Communication was very clear and timely. Solution met the agreed expectations for the scope."

Mario Montag · CEO, Apala Capital

Watch the walkthrough
23
Booked seller conversations
3
Deals advanced to due diligence
474:1
Emails per booked conversation
$2.5M+
Acquisition pipeline sourced

"Avi is excellent at developing AI integrations, but what stood out was his ability to explain complex concepts in practical terms. It gave me a much clearer understanding of how everything worked."

Todd Latocha
Todd Latocha
Blackwater Financial

"AptAI quickly understands your business and helps drive the right results for your project. A professional that truly works as an extension to your business."

Bobby Marhamat
Bobby Marhamat
Linxx AI

"Took the time to understand what would work best for us, chose the right tools, designed the right automation structure, and made sure we hit the outcome."

Marti Caballero
Marti Caballero
Fuelerate
Deployment

Your first 90 days.

A shipping schedule, not a retainer. Here is what you do, and what lands on your desk.

Days 1–14

Map & install

TAM mapped and tiered, domains and mailboxes warming, the first sequence live against your best segment.

Your sideOne 90-min kickoff. Access to your CRM.
You getThe scored account universe, live infrastructure
Days 14–60

Plays in market

Real reply data starts arriving. Losing angles get cut, winners scale, new signals layer in as they prove out.

Your sideShow up to the calls we book.
You getBooked conversations, weekly reporting
Days 60–90

Scale & hand over

What works gets locked in and documented. You decide: run it in-house, or keep our operators on it.

Your sideOne decision.
You getThe documented engine, yours either way
Fig. 01 · Outbound yield model Free tool · no email required
Sizing

What 12 months of the engine builds.

This is the model we use to scope an install. Set your contract value and a scenario. Ramp and compounding are built in.

Average contract value
$
Scenario
Leads
13,333
40,000 sends · 3-email seq
Replies
333
2.5% reply rate
Interested
83
25% of replies
Booked
46
55% book rate
Held
41
90% show rate
Closed / mo
9
22% close rate
Annual pipeline
$2.1M
Closes / quarter at ramp
28
First close
Month 1
Get a scoped install

Modeled on AptAI deployments across B2B SaaS, services, and PE. Actual results vary by ICP fit, offer strength, and market timing.

Questions

The things you're actually worried about.

We never send from your primary domain. Sending runs on secondary domains and dedicated mailboxes, warmed for two to three weeks before a single campaign email goes out, with per-inbox volume caps and deliverability monitored continuously. If a domain degrades, we swap it.
A 90-minute kickoff, CRM access, and roughly 30 minutes a week to approve messaging direction. After that, show up to the calls we book. If your team wants deeper involvement we'll build the review loop, but the system does not depend on your time.
Yes. Domains, mailboxes, lists, sequences, scoring logic, and dashboards live in your accounts and your CRM. There is no proprietary platform to rent. If you stop working with us, the engine keeps running.
Foundations if you want the system built with you and handed over inside 90 days. The Managed Outbound Service if you want our team running it month to month. Most teams start with Foundations and decide at day 90.
A decision-maker in your ICP who shows up to the call and has the problem you solve. Not an assistant, not a "send me info" reply, not a junior researcher. We agree on the definition before we send anything.
Pre-product or pre-PMF teams. Deal sizes under roughly $5K where the math does not work. Anyone who wants 50 SQLs a month with zero input on ICP. We are for teams who want a system, not a vendor.

Start with the scoping call.

Tell us who you sell to and what you've already tried. We'll tell you whether outbound is the right channel, and what we'd install first.

What happens next

01
Two questions
Who you sell to, and what you've already tried.
02
We look before we talk
We map your ICP and check whether the volume is there. If it isn't, we say so.
03
30 minutes, scoped
You leave with the first plays we'd install, whether or not you hire us.